Digital change in SME - impulse workshop
Customer
- Several companies within a group of companies from South Westphalia - medium-sized companies (parking guidance system, metal construction)
- Classic multi-level distribution
- Hardly any direct contact with end customers
- Non-Digital products
Customer goals
- Develop a sense of limitations and potentials associated with Digital Transformation
- Awareness of senior management and sales leadership for changing business models
- Overview of current trends and developments around the IOT (Internet of Things)
- Understanding Change (Technology, Processes, Products & Services)
Action
- Impulse Workshop together with Nexoma and GONICUS
- Overview of developments from an IT point of view and examples of comparable companies
- Joint development of possible consequences for the companies involved from these developments
- Develop ideas on possible strategies and enhancements of existing business models
Achieved goals
- Understanding the current technological changes
- Understand the impact on existing business models
- Thoughts for application in their own environment
- Set starting point for further considerations and strategy development
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